Caden Strategy provides market intelligence, strategy development and acquisition support to business leaders.
Our principal focus is the Food & Beverage industry. Over the last 20 years, we have helped seasoned executives take their companies’ assets into new geographies and product categories, and ambitious founders substantiate their strategies and business plans.
Our objective is to enable clients to make strategic decisions with knowledge and confidence. We do this by combining forensic analysis with insightful interviews, and by thinking like business owners rather than advisers.
Seafood brand replaces heritage range following comprehensive market and business model review
Sales had been in decline for some time but management was reluctant to withdraw the range as it was synonymous with the brand. We were asked to review the complete value chain from harvest to consumer, and to propose a series of alternative business models.
UK’s largest property services group advances through acquisition
With low customer churn across the industry and a margin already higher than the competition, our client had concluded that acquisitions would be fundamental to its growth. We were asked to identify and engage with potential acquisition candidates.
Agribusiness is advised to consider alternative markets and channels
An agribusiness was considering launching a loose-leaf tea brand into the US grocery market. We were asked to research the tea market and identify the most promising opportunities for the brand.
Healthy snacking brand reviews its business model and raises further funding
The product and branding were strong, but sales growth had been disappointing. We were asked to review the business and market in order to address any underlying issues.